Breadcrumbs: The Pathway to Better Website Navigation

What are Breadcrumbs


A breadcrumb is a website navigation feature that displays where a user is within the site’s structure. It helps users navigate and can enhance SEO.

What are Breadcrumbs?

Breadcrumbs are a helpful navigation tool that can guide users through a website. Breadcrumbs are a type of secondary navigation that allows users to quickly see where they are in the website hierarchy and easily jump back to higher-level pages. By providing visual cues, breadcrumbs can help users understand the structure of a website and easily find their way around it.

In this post we will learn about How to use breadcrumbs, Benefits of breadcrumbs, best practices to follow for implementing breadcrumbs, issues with breadcrumbs.

How to use Breadcrumbs to enhance website Navigation?

Regarding website navigation, breadcrumbs can be a powerful tool to improve the user experience. Breadcrumbs UX is a type of navigation system that provides users with a visual guide to their location on a website. They are typically displayed horizontally, with each “crumb” representing a page in the user’s path.

Breadcrumbs offer a clear route for users to follow, facilitating their understanding of how they arrived at their current page and enabling easy navigation back to previous pages. Furthermore, by visually depicting the website’s structure, breadcrumbs efficiently assist users in locating desired information. With breadcrumbs, website navigation becomes a user-friendly guide, eliminating the difficulties that may arise.

Using breadcrumbs for SEO can improve how people experience a website. They help users quickly find what they’re looking for and make everything smoother. SEO breadcrumbs serve as a visual representation of the navigation pathway, assisting users in grasping the relationship between pages and providing a seamless route back to the main page. This approach not only minimizes the clicks required for website exploration but also leads to time efficiency, thus bolstering accessibility to the information users are seeking.

Implementing SEO breadcrumbs harmonizes navigation and search engine optimization, contributing to an enhanced online experience.

How To Add Breadcrumbs In Wix?

Adding breadcrumbs to your Wix website can be a helpful navigation feature that helps visitors understand their current location within your site’s hierarchy.

However, you can create a similar effect using Wix’s “strip” element and customizing it to serve as breadcrumbs. Here’s a step-by-step guide on how to do it:

1. Create a Strip for Your Breadcrumbs:

  • Log in to your Wix account.
  • Navigate to the page where you want to add breadcrumbs.
  • Click the “Add” button (+) on the left-hand side of the Editor.
  • Select “Strip” under the “Structure” section.
  • Resize and position the strip element at the top or bottom of your page, depending on your design preferences.

2. Customize the Strip for Breadcrumbs:

  • Click on the strip for breadcrumbs you just added to select it.
  • In the strip’s settings panel on the right, you can customize its design:
  • Adjust the background color to match your site’s theme.
  • Set padding and margins to control spacing.
  • Customize the breadcrumb links’ text style (font, size, color).
  • Add separators (e.g., “>”, “/”, “|”) to visually separate the links.

3. Add Text Links to the Strip:

In the strip element, you must add text links to represent your site’s hierarchy levels. For example, if you have a page structure like “Home > Category > Subcategory > Current Page,” you’ll need to add text links for each of these levels.

  • Click the “+ Text” button within the strip to add a text link. You’ll need to add a text box for each level of your breadcrumb trail.
  • Edit the text to reflect the content of each page in the hierarchy. For the current page, you can add plain text or boldly indicate the current location.

4. Link Text to Relevant Pages:

  • For each text link you added in the strip, click on it to select it.
  • Click the link icon (a chain-link icon) in the formatting toolbar.
  • Choose “Page” and select the corresponding page in your Wix site that corresponds to the level of the breadcrumb link.
  • Repeat this for each text link, ensuring the links accurately represent the hierarchy.

5. Test and Refine:

  • Preview your site to test the functionality and appearance of your custom breadcrumbs.
  • Make any necessary adjustments to the design or links to ensure a seamless user experience.

Benefits of Using Breadcrumbs

  • Breadcrumbs improve website navigation and enhance the user experience.
  • They serve as a secondary navigation system, typically at the top of a page.
  • Breadcrumbs provide users with a visual indication of their location within a website.
  • Users can click on the links within the breadcrumbs to quickly navigate to other areas of the website.
  • Breadcrumbs help users remember their previous path and enable easy navigation back.
  • By implementing breadcrumbs, websites make it easier for users to find the desired information.
  • Breadcrumbs are an invaluable tool for website navigation and contribute to an improved overall user experience.
  • Improves bounce rate.

Best Practices for Implementing Breadcrumbs

  • Breadcrumbs are a valuable aid in website navigation, allowing users to explore a website easily.
  • They indicate the user’s location within the website, enabling easy navigation back to previous or home pages.
  • Implementing breadcrumbs requires ensuring their visibility and clarity. They should stand out from the rest of the content and have meaningful labels.
  • Breadcrumb trails help users grasp the page hierarchy, facilitating seamless navigation to the home page.
  • Consistency is crucial in placing breadcrumbs on all pages to enable users to find their navigation path quickly.
  • By adhering to these best practices, breadcrumbs become an effective tool in enhancing website navigation and user experience.

Common Issues with Implementing Breadcrumbs

Do breadcrumbs go bad? Breadcrumbs are like online maps that help you move around websites. But sometimes, there are problems when using them. If breadcrumbs are made shorter, they work better. Finding your way is challenging if you must clarify the words used in breadcrumbs. Setting them up well is essential to return or move around quickly.

Ensuring proper configuration, clear labelling, and straightforward design is crucial to overcome these challenges when implementing breadcrumbs. Following these steps, users can effortlessly navigate websites using breadcrumbs without getting confused or experiencing any hindrances.

Clear and Concise Labels:

Ensure that each breadcrumb label accurately represents the page it refers to. Use descriptive and concise tags that convey the location or category of the page. Avoid vague or generic labels that may confuse users.

Sequential Order:

Arrange the breadcrumbs in a logical and sequential order, reflecting the hierarchy of the website’s structure. This allows users to understand their current location within the website and easily navigate back to previous pages.

Home Link:

Include a “Home” link as the first element in the breadcrumb trail. This serves as a quick way for users to return to the homepage from any page on the site. Make sure the “Home” link is prominently displayed and easily identifiable.

Consistent Placement:

Place the breadcrumbs consistently in a prominent location, such as near the top of the page or below the main navigation menu. Users should be able to find the breadcrumbs easily, regardless of the page they are on.

Responsive Design:

Ensure that breadcrumbs are responsive and adapt well to different screen sizes. They should remain visible and accessible on mobile devices and desktop computers to maintain a seamless navigation experience.

Consider User Feedback:

Regularly collect and analyze user feedback to identify any breadcrumbs-related issues or confusion. Use this feedback to refine and improve the breadcrumb implementation, ensuring it meets the needs and expectations of your website’s visitors.


In conclusion, breadcrumbs are an essential part of website navigation. They provide visitors with a clear and intuitive path to quickly find the content they seek. Website owners can make the most of this valuable tool by understanding the benefits, best practices, and common issues associated with breadcrumbs. Implementing breadcrumbs can improve website navigation and provide visitors with a better user experience. We invite readers to explore how Breadcrumbs can enhance their website navigation and take action to make the most of this powerful tool.

FAQ Questions & Answers:

What are breadcrumbs?

Breadcrumbs are a website navigation system that helps users find their way around a website by visually representing the user’s location in the website hierarchy. They are typically represented as a series of links, usually at the top of the page, allowing users to quickly navigate to any page they have visited.

How do breadcrumbs enhance website navigation?

Breadcrumbs enhance website navigation by providing users with a visual representation of their current position within the website hierarchy. This helps users quickly navigate to any page they have visited while also providing an overview of the website structure and how the current page fits into it.

What are the benefits of using breadcrumbs?

The main benefit of using breadcrumbs is improved user experience, as they provide users with a better understanding of the website structure and how the current page fits into it. Additionally, breadcrumbs can help reduce the number of clicks required to navigate a website, as users can quickly jump back to any page they have visited previously.

What are the best practices for implementing breadcrumbs?

The best practices for implementing breadcrumbs include:

  • Keeping them short and simple.
  • Making sure they are visually distinct from other page elements.
  • Ensuring that they are always up-to-date.

Additionally, it is essential to ensure that breadcrumbs are easy to understand, as this will help users quickly navigate the website.

What are some common issues with implementing breadcrumbs?

Some common issues with implementing breadcrumbs include making them too long or complex or using an outdated or inaccurate representation of the website hierarchy. Additionally, breadcrumbs can be challenging to maintain if the website structure changes frequently.

What tips can be used to make the most of breadcrumbs for website navigation?

To optimize website navigation using breadcrumbs, keep them short, visually distinct, up-to-date, properly labelled, and easy to understand. These tips help improve website navigation and user experience.


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