What is Google Ranking and how it is Related to SEO Table of Contents Rankings in search engine optimization refer to the position of a site in a search engine’s results. It is not only the content relevance to the search term, but also the quality of the backlinks pointing to the page that affects […]
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Lead Generation SEO Tips That Will Get You More Leads Table of Contents Why SEO is important for your business Optimizing a web page for SERPs (search engine results pages) is part of search engine optimization which helps you generate better leads and give on to more sales. Search engine users are more likely to
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Is Google Sandbox still relevant in 2022? Table of Contents What Is Google Sandbox? Sandboxing is the process that new sites must go through before they can rank in the top positions on the search engine results page. There is no penalty for this waiting period. Hence, you cannot rank higher than a certain level,
Google Lighthouse An Overview Table of Contents Getting the most conversions or selling the most products isn’t the primary goal of the most successful websites. The quality of those features is certainly important, but user experience comes first. The performance of your website can be used to gauge the user experience (UX). When your website
Benefits of Google My Business Table of Contents What is Google My Business? Business owners can manage how their company appears in Google search results and on Google Maps using Google My Business (GMB), a free tool from Google. You can use it to create a free Google My Business listing with your business details,
How to use Google Keyword Planner Table of Contents Where does Google Keyword Planner come in handy? A keyword planner is one of the tools that Google offers. How does it work? With the Keyword Planner tool, marketers can find relevant keywords as well as information about those keywords, such as search volume, competitiveness, and
How featured snippets help you rank no 1 on Google Table of Contents Featured Snippets The snippets are displayed on top of the search results page in Position 0 and are considered highlighted excerpts of text. Their purpose is to answer users’ search queries quickly. Users who conduct informational searches are likely to see featured
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The basics of Google Adwords and how you can start Table of Contents What is Google AdWords? Through Google’s platform and partner sites, AdWords is Google’s method of advertising businesses online. During a user’s search for a business and its products or services, these partners host an advertisement that displays a text or image ad.
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What is Dwell Time and why it is Important for your Website Table of Contents What Is Dwell Time? When someone visits a web page after clicking a link on a SERP page, but before returning to the SERP results page, they are considered to have dwelled on it. This is probably something you’ve done
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Engagement Metrics: What They Are And How To Use Them Table of Contents What are Engagement metrics? A website’s user engagement can be measured in many ways, including how visitors interact with the content. The metrics included here pertain to how much time a user spends on the website, what comments they make, and whether
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