Title Tag specifies the title of the web page. It is use to identify the content of the document.Title tag plays a very important role. A well written title helps to review site faster. Title is displayed in the search result as most prominent information available for searchers.Title need to be relate clearly so that user get to know where he or she is in your website.The most important factor in page ranking. It must be user friendly. There is no maximum or minimum characters for title to be written, but ideally it should be of 65 to 70 characters.
How to make the Best Title Tag?
- Brand your traffic
- Limit your title length
- Incorporate keyword phrase
- Target longer phrases if they are relevant
- Use symbols in title like “<” ” >” ” /” ” |” ” ,” ” -“