Google – Yahoo Paid Search Deal

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As per expected to avoid microsoft bidding pressure Yahoo yesterday announce renewable paid search deal with google for next 10 years. As per my observation below are the most highlighted points of the deal ,

  • Its for 10 years.
  • It will give yahoo almost 800 million $ annualy
  • It will monetize yahoo’s no-profit making search
  • Google will mostly displayed ads on Yahoo Partner Sites, Yahoo Networds.
  • Yahoo will retain rights for where and when to display ads.
  • Mostly Yahoo will use ads for Tail Ender keywords.
  • This is not a merger between two companies.
  • Yahoo Sponsor search still works and display ads.
  • Yahoo can deal same with other paid Search players, too.
  • Elected Yahoo Publishers can part in this Program.

After watching the deal I have only one question in my mind why anyone go with Yahoo if they are displaying ads by Google Adwords.

But For Microsoft the upcoming path for Yahoo Search Takeover would be more difficult after this deal.

Till then enjoy YahooGle….. :-)

For More Details of The Deal You Can Click this Yahoo Press Release.

FireFox 3.0 Arrives With World Record

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Hey,

Now its time to upgrade your firefox, New and latest version of FireFox comes with more speed and more secure features..

And guess what It makes a world record for the maximum download in one day of any singel software.. you can find out the number of downloading by download page.

Download Link : http://www.mozilla.com/en-US/firefox/all-rc.html

Do search for some good add-on for SEO use…

Happy Surfing :)

Sitemap.txt Support By Google, Yahoo & MSN

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This isn’t the first time the major search engines have come together for an announcement regarding how they support publishers. In late 2006, all three joined together to support XML Sitemaps and launched sitemaps.org, followed in April 2007 with support for Sitemaps autodiscovery in robots.txt and in February 2008 with more support for more flexible storage locations of Sitemap files. In early 2005, the engines declared support for the nofollow attribute> on links (in an effort to combat comment spam).

They are simply making a joint stand in messaging that robots.txt is the standard way of blocking search engine robot access to web sites. They have identified a core set of robots.txt and robots meta tag directives that all three engines support:

For robots.txt, they all support:

  • Disallow
  • Allow
  • use of wildcards
  • Sitemap location

 

For robots meta tags, they all support:

  • noindex
  • nofollow
  • noarchive
  • nosnippet
  • noodpt

For More deails How Can Create robots.txt and how you can use robots.txt you can use google WebMaster tools and http://www.robotstxt.org/.

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