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Shrushti Web Solutions
Pay Per Click ( PPC ) Services
 

PPC Services of  SWS are based on PPC advertisig offered by major paid placement service providers like Google adword, Yahoo! Search Marketing, MSN adcenter and others.

In order to provide you bunch of excellent services we develop PPC advertisement management service program which includes a number of activities and multitasking.

Main activities which we cover in PPC Management are:

 
Account Setup:
  We will set up PPC accounts and monitor account settings (daily max spend, match type, countries, etc.) to maximize business goals with minimum expenses.
Keyword Research:
  We will do a keyword research as a base of all PPC activity to build a campaign in manner that they spend a reasonable amount on the appropriate keywords, whether you have existing or new PPC account.
Campaign Management:
  SWS will create campaigns and implement different setting for smooth running of account. Campaign management also includes a different number of similar ad groups and deliver a high end clicks.
Ad and Creative Development:
  We will write exclusive and different creative ads with unique titles and descriptions as per different PPC account requirement to help maximize click thru and conversion rates.
Landing Page Development:
  We emphasis on best landing page. We recognize the best existing destination\Landing page (if site contains) or help to develop a new proper landing page by recommending few improvements.
Set Conversion Tracking:
  SWS and Your web development staff will work incooperation for implementing tracking codes for conversion tracking. It helps us to show a right direction in PPC.
Bid Management:
  Our PPC bid management services including maintainig a budget oriented CPC, bid gap monitoring, induvidual keywword bidding and frequenly bid price changes.
Ad / Creative Testing:
  We will perform different types of ad/creative testing for new and existing creative and ads. Testing includes various methods like split, a/b/c, and quadrants methods
Using New Features:
  PPC service providers are constantly transform their interface and initiate new methods for paid placements, we will endow you with information and how we can utilize the new features in active paid marketing campaigns to get preeminent results.
Account Maintenance:
  We will implement different strategies for PPC campaign improvement and maintenance including changes to ad Titles, Destination URLs, Description of ads. It also includes keyword change and bid modification.
 
 
 
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